Equip your service techs with scripts and clipboards to enhance customer experience, boost confidence, and turn clients into raving fans—every single visit!
KickStart: “You never get a second chance to make a first IMPRESSion.” Will Rogers
Good old Will was correct! One of the best ways to immediately IMPRESS a homeowner is to…
KickStart: The homeowner is always watching… everything and everywhere! Behave accordingly!
I’ve taught (pontificated?) extensively on the absolutely essential homeowner/service tech relationship. Basically, everything, including your family’s future financial welfare, comes down to how the client feels about your people involved in their service transaction!
However, emotions (and feelings) can be… complicated.🫢 (“Ya think, Steve?”) I’m reminded of a TV host, Art Linkletter, back in the day. Art was famous for his “Kids Say the Darndest Things!” observation. I would morph this into, “Clients Think (and Feel) the Darndest Things!” This means…
Avoid customer experience mistakes that ruin your reputation. Learn what not to bring — and how to impress — on every residential service job.
KickStart: “Seek first to understand.” Stephen R. Covey
Many, many, many🙄 years ago I finally learned that all successful Residential Services companies are “Emotionally Based”.
I know, you’re shaking your head here while muttering, “No, Steve you don’t get it. I own a plumbing/ carpet cleaning/ lawn care, and/or HVAC company”. My reply? “No, these things are the physical service(s) you deliver. BUT…
Turn clients into Customer Cheerleaders! Boost customer referrals, raise prices, cut marketing costs, and build a business that runs (almost) on autopilot.
KickStart: Recognize the long term consequences of not focusing on every service caller!
“Aargh, another ‘how much do you charge’ caller!” (Screamed as I slammed down the phone!) “I hate price shoppers!” 😡
Steve’s True Confessions Time: This “I hate price shoppers!” outburst was an ongoing complaint from my office staff for many years.
However, I finally realized my company needed to…
KickStart: Before leaving, give clients a “tour” of the job and thank them for their business.💖
I know, you (and your front-line workers) are under a lot of pressure.😲
The phone (hopefully) keeps ringing and every crew needs to “shoehorn in” an extra job or two… every day! So, it’s tempting to bang out this project and ZOOM off to the next Job! Don’t fall into this trap!👎
Turn a nervous first-time homeowner into a loyal fan! Guide the customer journey by asking permission at each step to build trust and 5-star reviews.
Onboarding new hires right is much more than handing them a uniform and company manual. Instill culture, values and be consistent. Here’s how…