Stand out in your market with smart residential plumbing marketing differentiation—build loyalty, boost referrals, and grow equity without big ad spend.
KickStart: “You never get a second chance to make a first IMPRESSion.” Will Rogers
Good old Will was correct! One of the best ways to immediately IMPRESS a homeowner is to…
Turn clients into Customer Cheerleaders! Boost customer referrals, raise prices, cut marketing costs, and build a business that runs (almost) on autopilot.
KickStart: Recognize the long term consequences of not focusing on every service caller!
“Aargh, another ‘how much do you charge’ caller!” (Screamed as I slammed down the phone!) “I hate price shoppers!” 😡
Steve’s True Confessions Time: This “I hate price shoppers!” outburst was an ongoing complaint from my office staff for many years.
However, I finally realized my company needed to…
Smart contractors use business cards as a marketing tool to turn everyday encounters into new leads, winning more jobs without dreaded cold calls.
Replace free estimates with “pre-inspections” to boost trust, highlight value, and win more residential service jobs without focusing only on the job price.
Protect your service business from the unexpected with a smart business continuity plan that keeps income flowing and customers cared for.
Boost bookings with smart email capture! Learn how offering value, like a prep checklist, makes homeowners happy to share their email.
Clearly defining expectations is the fastest way to boost customer satisfaction, earn 5-star reviews, and create loyal cheerleaders for your service.
Boost your business! Learn how to get Google reviews without being pushy. Gentle reminders & team incentives turn happy clients into online cheerleaders.