Hiring – Home Front Success

Home Service Customers Appreciate ‘Personal Space’

KickStart: Set up routine procedures to avoid intruding on a home owner’s Personal Space.

Most people try and keep a ‘physical bubble’ (personal space) around themselves. (As Jerry Seinfeld reminded us, nobody likes a ‘close talker’!) And of course with the pandemic’s constant drum beat of ‘social distancing’ this personal space is even more essential!

Now, you and I instinctively factor in other’s personal space. Heck, I didn’t want my clients getting ‘too close’ to me either! But do your front-line workers in customer’s homes respect your client’s personal space? Who cares? You should and here’s why!

How to ‘court’ a Career Candidate

by Steve Toburen

Hiring employees has always been all about the Core Principle of capitalism, ‘Supply and Demand’ which means…

As the supply becomes more scarce the demand (and prices) go UP! And yes, I feel your pain with your hiring problem as you struggle to grow your Home Services business!😥

Your ongoing challenge? Prospective employees (job applicants) are currently in shorter supply than I have seen over my almost 50 years in the Home Services industry! (I started very young!)😲

The result of this shrinking supply? Job applicants can and will demand a better job so yes…

The disastrous consequences of ‘Desperation Hiring’!

by Steve Toburen

KickStart: Do NOT fall prey to ‘DESPERATION HIRING’! Instead, convert recruiting and hiring new workers into a routine ONGOING PROCESS.

I’m going out on a limb here! I’m guessing you did NOT propose marriage to your spouse on your first date!😲 (Nor would you have accepted if you had so crazily proposed!)

How good is your ‘life jacket’?

by Steve Toburen

All Home Services entrepreneurs are navigating murky (and very treacherous ) waters! Frankly, working with stressed out homeowners has always been ‘challenging’.🙄 But today…

When you add in increasing competition, the brutal hiring crisis (especially the shortage of front-line technicians) AND the ongoing issues of this stubborn COVID pandemic PANIC can strike! Is it time to… ABANDON SHIP?😲 No! However…

As a prudent ‘captain’ you should be making disaster preparations now while constantly looking downstream for both your business and your family. A good place to start?

Grab great potential employees right away!

by Steve Toburen

KickStart: Do a quick pre-interview with a great Job Candidate by jumping on a Zoom video call immediately!

Finding ANY techs right now is brutal!😲 (Yes, I know you’re thinking, “DUH, Steve! Tell me something I don’t know!”) I really do feel your frustration! And yet…

Every so often life can be so GREAT! You just had a phone pre-interview with a job applicant that obviously has been sent by heaven to work for you forever!💖

RESOURCE: You’ll get complete phone interview scripts and forms in our 3-hour, online SFS: Hiring the Very Best! LIVE seminar.💲💲💲 To learn more and/or easily register online click HERE.

Now back in our old, ‘Pre-Hiring Crisis’ days you would have engaged in a leisurely process of hiring interviews, etc. But today? DON’T BE SLOW and here’s why!

How to ‘set the stage’ to interview a ‘Career Candidate’

by Steve Toburen

SpeedTIP: Create a relaxed environment to put an applicant at ease during their job interview.

Remember your first (and maybe last) blind date? Were you tense, nervous and scared?😢 OUCH! Never a good start to a long term relationship!😲 And yet isn’t this exactly how your job applicant (and you too) feel before a job interview? Therefore you should…

Why (and how to) ‘break the ice’ with job applicants

by Steve Toburen

SpeedTIP: Put your job applicants at ease BEFORE an in-depth interview to 1) get to know the ‘real person’ and 2) sell them on working for you!

As a Home Services Professional (HSP) it is ESSENTIAL to recruit and hire the Very Best People. I know. You’re thinking, “Well, DUH! A) Everyone tries to hire good employees and by the way, Steve, B) nobody wants to work any more!”

Sorry but you’re wrong on both fronts! A) Far too many HSP’s fall into the deadly trap of ‘Desperation Hiring’ and hire the first ‘warm body’ that shows up! Plus, B) there are LOTS of hardworking folks who want a long-term career with your company.

Convert your website into a ‘Recruiting Center’!

by Steve Toburen

KickStart: Create a ‘Careers with Us’ landing page that A) lists out the great career opportunity you offer to B) a very select group of Team Candidates.

Tried to hire… ANYONE lately? One of my long-time clients recently told me, “It’s brutal out there, Steve!”😲 Another said, “It’s agonizing to have people begging our company to send out techs (at any price) and I’ve got nobody!”😥 I replied the same to both…

“First, get used to it! And second, Get proactive!” Don’t allow our business growth to be stunted by this brutal and agonizing ‘hiring famine’! Instead, constantly be ‘RECRUITING’😉 new Team Candidates.

Recruit your employees to… recruit for you!

by Steve Toburen

Dear Home Services professional,

Welcome to the new world of hiring! (HINT: It’s a disaster out there and especially when looking for technicians!)😲 Finding quality front-line workers has always been tough in our industry. But now? It is a war out there!

In any war the side with the best army wins! Which means you must start ‘recruiting’. I recently shared how to convert your clients into ‘CRO’s’. (Customer Recruiting Officers) Think about it.🤔 Who knows better than your clients who should be working in their homes?

However, you have another great ‘recruiting resource’ already working for you! That’s right…

Throw your ‘hiring net’ wide!

by Steve Toburen

NEWS FLASH! Hiring front line technicians has NEVER been more challenging! The good, old “just put a Help Wanted ad in the newspaper and desperate job seekers will call begging for a job” Hiring Model is dead and buried!😲

Instead, just follow the Marine’s old recruiting slogan, “We’re looking for a few good men!” (And women!)👍