KickStart: Instead of calling it a ‘script’ give your staff a proactive ‘Phone Format’. (You’ll hit less employee resistance!)
Outline
Want to DRAMATICALLY increase your CSRs’ “booking ratio”?🤔 Then quickly train them with my interactive Converting the “How much do you charge…?” Caller! video course. One low price (Heck, you may cover it in your first “converted caller”!👍) quickly trains unlimited phone reps!💲Click HERE to learn more… End of Year Special Offer 40% Off
Introduction – Put Your Nerves On Hold
Tired of dreading the dreaded price question? It’s time to empower your team to handle these calls with confidence and convert more leads into paying customers. Forget about rigid scripts that stifle creativity and demotivate your staff. Instead, use a simple framework will guide your team to answer calls professionally, build rapport with potential clients, and ultimately, boost your bottom line. Let’s dive in!
Scared To Answer The Phone?
Your business phone rings, you (timidly) answer and yet once again you hear the question you dread…
“Yeah, ummm… I was just calling around to see how much you charge…?” And panic strikes!
Seriously? I mean, how many times have you heard this query over the years? How often do you get a different question when you answer a work phone? And yet you and/or your staff STILL don’t have a ‘phone script’? If so, I SAY GREAT!👍👍 Here’s why…
NEVER use a ‘phone script’!
Should you guide your employees in how to subtly control the conversation when they answer a work phone? ABSOLUTELY! But here’s the problem with the word “script”…
Answer The Phone Professionally With Custom Phone Formats
No one wants to feel like they’re a ‘robot’.😲 (Too often people think a “script” will dictate their every word!)😥 Therefore, even your very best employees will resist being forced to slavishly follow a word-for-word “script” when answering the phone! Instead…
Call it a ‘Phone Format’!👌
A Phone Format is just an outline, a framework that help’s your office staff routinely answer the phone professionally and convert this ‘lead’ (prospect) into a booked job. (The word ‘format’ will be much more palatable to your employees than a ‘script!)👍
NOTE: I include many different ‘Phone Formats’ (that you can customize to fit your business) in my 3 hour, online SFS: Winning over your caller! LIVE seminar. Click HERE to learn more or register online…
I know. You’re thinking: “Steve, who cares about a few lousy ‘Price Shoppers’?” Read on for two reasons why you must get OCD over your ‘Lead Conversion’ strategies. (This will be HUGE for your business!)
1) The vast majority of prospects who ask call, text or email you with the good old “What will you charge for…?” simply don’t know what else to ask! After all, they aren’t experts in the services you offer. (That’s WHY they are calling you!) And yet none of us want to appear ‘easy’ and/or gullible… so we fall back on “How much…?”
2) When you blow off a ‘price question’ you are potentially losing many $1,000.00’s in ‘downstream income’– even if it’s a minimum charge job! (Click HERE if you doubt me!)
Emotional Dynamics: Answer a Work Phone
So HOW do you come up with a Phone Format? (I’m assuming you want to get started before my next SFS: Winning over your caller! LIVE seminar.) Start by putting on your ‘Prospect’s Eyeglasses’ to feel THEIR pain as they contact you to intrude in their inner sanctum.
NEWS FLASH: Callers do NOT look forward to searching for residential service providers! But your Phone Format will change this!💖
BONUS: It’s not just knowing how to answer the phone any more! The principles to develop a Phone Format also work perfectly in responding to texts, Facebook Messenger, emails, website chat and Yelp inquiries, etc too!💲💲💲
Summary – You Answer, Opportunity Responds
So there you have it! By implementing a Phone Format instead of a rigid script, you can transform your team into confident, persuasive communicators. Remember, it’s not just about answering the phone; it’s about building relationships and closing deals. By adopting this simple strategy, you’ll be well on your way to growing your business and increasing your revenue.