customer relationship

Clearly Defining Your Home Service Client’s Expectations

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KickStart: ‘Clearly defined expectations’ are the basis for all successful relationships.(Including with your homeowner clients.)

This KickStart quote above is a one-size-fits-all principle to guide your business and just maybe… your life!💖 (After all, you have a myriad of ‘ongoing relationships’.) But today, let’s focus on molding your business relationship with each residential customer…

complicated service client relationshipI know. You’re thinking, “Steve, I’m not marrying my homeowner clients! I don’t care about a ‘relationship’.  Honestly? All I want is to a) do the job, b) get paid and c) get on to the next job!”

I get it but SORRY! It just doesn’t work that way!👎 To be truly successful in any Home Services business you MUST focus on each homeowner’s relationship with you AND your workers! Here’s why:

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Can you Use a Complaint to ‘Tune Up’ your Home Services Company?

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KickStart: Analyze WHY a complaint/problem occurred and HOW to prevent the issue from happening again.

Normally when I train on my ‘Complaint Conversion’ techniques folks assume we’ll focus on ‘Converting Complainers into Cheerleaders‘. I call this the ‘Triple C’ and it IS very important!

However, when a homeowner complains (hopefully not very often) I suggest a much more important question to ask yourself…

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3 Phrases to Win Over an Unhappy Homeowner!

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KickStart: Convert an angry residential client into a Cheerleader by 1) saying “Thank you”, 2) apologizing, and 3) reassuring them. Shocked? Then read on…

You’ve started making the Immediate Quality Check Calls I recently suggested? I’m honored! (And always a bit surprised when clients actually implement what I recommend!) But wait!

UH-OH! You’ve dug up an unhappy customer.😲 However, instead of panicking I want you first to say…

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How to (gently) Promote Online Reviews!

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KickStart: Want more reviews? Mention how important their online review is to the employee who worked in the customer’s home.

Let me be clear. I am NOT a ‘marketing guru’! Why not? Because the constant, frenetic changes in online marketing make my head hurt!😲 But I do know a bit about ‘Timeless Concepts’ (this phrase IS part of my tag line, after all!) in business.

Hands down, marketing’s most ‘Timeless Concept’ is ‘word of mouth’ advertising. But NOW it can be supercharged with ‘Today’s Tools’! (Darn it- how did the second half of my tag line sneak in here?)😁

CHALLENGE: Of course, just to get this “word of mouth” advertising you’ll still need to “convert” nervous first-time callers that start out with “How much do you charge to…?”😳 That’s RIGHT! You need to DRAMATICALLY increase your phone reps “Booking Ratio” with…

SOLUTION: Our interactive Converting the “How much do you charge…?” Caller! video training! One LOW price (Heck, you may cover it in your first “converted caller”!👍) lets you quickly train UNLIMITED phone reps!💲 Click HERE to learn more or for instant online delivery…

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Stop Communicating ‘Intrusively’

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stressed home services customerKickStart: When booking their work give your residential customer options on how you should contact them.

All of us (including you, me AND your residential clients) are more stressed (and OUT of control) than ever before!😲 This is why you must help your customers FEEL ‘in control’. (Including on their first nervous phone call inquiring about your services.)

But remember, no customer wants to completely control your work on their home. If they did, the home owner wouldn’t be calling your company. They’d just do the work themselves!

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