Giving the ‘Illusion of Control’ to Home Service Customers

KickStart: Asking permission creates a trusting relationship with your residential clients.

“There is no substitute for hard work.” Thomas A. Edison

Do you love to work? If so, CONGRATULATIONS! And yet, over many years of working with homeowners, I’ve learned this “git ‘er done” attitude can be a trap! Here’s why…

nervous residential customerYou (or your employees) show up at a home, eager to kick butt and “git ‘er done”! But wait! Never forget you must first recognize and work with the pesky emotions of a nervous residential customer!🙄

Read more

Program in “PMOT’s” to Consistently Make Homeowner Cheerleaders!

KickStart: Any time a customer comes into contact with any aspect of a business, however remote, is an opportunity to form an impression with a Moment of Truth.”  Jan Carlzon, Moments of Truth (1985)

Way back in the 1980’s this “Moment of Truth”(MOT) concept transformed my life! (Thanks, Jan!) Click HERE to review why MOT’s are so very important in our Home Services industry.

Of course, it’s easy to say: “Great idea, Steve!”👍 And then go back to putting out fires and/or planning your next trip to Disney World!😲 Instead, I urge you to…

Read more

Clearly Defining Your Home Service Client’s Expectations

KickStart: ‘Clearly defined expectations’ are the basis for all successful relationships.(Including with your homeowner clients.)

This KickStart quote above is a one-size-fits-all principle to guide your business and just maybe… your life!💖 (After all, you have a myriad of ‘ongoing relationships’.) But today, let’s focus on molding your business relationship with each residential customer…

complicated service client relationshipI know. You’re thinking, “Steve, I’m not marrying my homeowner clients! I don’t care about a ‘relationship’.  Honestly? All I want is to a) do the job, b) get paid and c) get on to the next job!”

I get it but SORRY! It just doesn’t work that way!👎 To be truly successful in any Home Services business you MUST focus on each homeowner’s relationship with you AND your workers! Here’s why:

Read more