Blog – Page 7 – Home Front Success

The seductive trap of a customer’s “We love YOU”!

I’m assuming you’re an expert craftsperson in your chosen home services sector. PLUS you are reliable, honest, hardworking and have a sparkling personality!😁 So undoubtedly your clients passionately love… YOU!💖

“My clients love me, Steve? Then I guess I’m ‘successful’! WOO-HOO!” STOP!🛑 This ‘client love affair’ should scare you to death! Why? It is the ‘two-edged sword’ found in the phrase, “…your clients love… YOU!“

On one hand, CONGRATULATIONS! You truly are Winning on the Home Front! After all, we all ‘love being loved’!😍 (Me too!) And yet…

“How can I get a new tech ‘started off right’?”

by Steve Toburen

Ask Steve: Who should be training my new Service Tech?

Steve says: Look for the employee who A) best embodies your company culture and B) ‘plays by YOUR rules’!

Seven Tough “Taking Stock” Questions

by Steve Toburen

“He who asks questions cannot avoid the answers”
Cameroonian proverb

So I just recently ruminated on how our individual success can be measured by “Being grateful”. (And I even threw in a Biblical reference for good measure!) However, an old saying also states, “If you do what you have always done… you will get what you’ve always gotten!”

Do you appreciate the potential you have?

by Steve Toburen

I seldom quote the Bible in business. (Even though virtually all Bible principles can help us find business success. Don’t get me started…)

However, maybe the recipe to FEEL successful in business (and life) is based on four little words found at the end of Colossians 3: 16: “And show yourselves thankful.”

The balancing act of your service business AND your life!

by Steve Toburen

The late, brilliant writer Stephen R. Covey stated, “It’s incredibly easy to get caught up in the thick of thin things.” So true in all areas of life- we ALL get ‘bogged down’ in trivial matters, negative emotions and all too often, toxic and/or abusive relationships.😢

But this is a business website focused on helping companies that provide residential services. So with great trepidation I’m gonna say…

So WHO is this yo-yo!

by Steve Toburen

Yep! it is ME! Steve Toburen!

And what makes me qualified to tell YOU how to run YOUR residential services business! Ummmm… absolutely NOTHING!😲 (I know little about the technical side of the service(s) you provide and in fact it would bore me to hear about it- check out my previous blog post if you doubt me!)

And yet… I can and will transform your home services company with my Service Engineering concepts! Whoa! THIS is a big brag! Can I back it up? Yes.😁

Don’t bore me with WHAT you do!

by Steve Toburen

Yes, I know you started your HVAC, lawn care, carpet cleaning, plumbing, ya-da, ya-da you insert the residential business because you knew how to do the work. And yet guess what? As a Home Services Professional it doesn’t really matter what you DO. (I realize this may be shocking, even offensive heresy!) But bear with me…

It’s all about “Cheerleaders”!

by Steve Toburen

So what is a “Customer Cheerleader”?

Simply stated a Cheerleader is an “unpaid salesperson” for your company. These clients LOVE your service, employees, company and yes- YOU so much that they passionately promote (and push!) your services to their friends, neighbors and associates.