KickStart: Trumpet your service worker’s accomplishments to increase morale AND supercharge your marketing.
Are you struggling with high turnover and/or marginal frontline employees?😥
“Well, DUH, Steve! You just described my life! I pay much more than the ‘going wage’ but nobody wants to work anymore!” Ummmm, sorry to disagree but the Very Best People DO “want to work”! But I digress…
KickStart: “There are two things people want more than sex and money: recognition and praise.” Mary Kay Ash, Founder of Mary Kay Ash Cosmetics
I count four very strong “wants” (desires) in Mary Kay’s quote above. And yet, I’m guessing YOUR #1 business desire/ want/ need is finding committed, hardworking and (most of all) reliable employees!
This ongoing recruiting quest for quality workers is brutal in today’s hiring crisis. But wait! You likely already have these reliable employees… already working for you!👍👍
KickStart: “I’ve learned that people will forget what you said, people will forget what you did, but people will never forget how you made them feel.” Maya Angelou
I’m guessing the late poet Maya Angelou never owned a Home Services business! But her words are the key to build a “Critical Mass” residential services company. Here’s why…
KickSTART: Program a brief but enthusiastic welcome reception for a new service employee when they arrive for their first day of work.
CONGRATULATIONS! You’ve recruited, verified, interviewed and hired a Very Best Person.👍 (Hopefully you’ve also performed a ‘Working Interview’ to make sure ‘Charlie’ won’t hate doing the work you’re offering!)
Even better, immediately after hiring Charlie you gave him a tour of your company. You also warmly introduced Charlie to your office staff.
Your goal? To foster an immediate sense of belonging and commitment to help Charlie fight the inevitable ‘New Hire Remorse’! (Too often my ‘New Hire’ would bail on me even before his or her first day on the job!)😲
KickStart: Bonus your people ’emotionally’ when you warmly express sincere (and specific) gratitude for their hard work.
Owning a home services business is not for the “faint of heart”! It can be a very lonely entrepreneurial journey.😥 In fact, many residential services business owners become isolated, suspicious and even cynical. I get it- I too spent far too many years on this negative path.
But then I realized needed help. And who knew better the pressures and struggles of working for homeowners than… my employees? So I started delegating authority AND sharing accountability with my workers. Amazingly…
KickStart: Promote a 1) Safe, 2) Sane and 3) Stable atmosphere in your company to attract and keep the Very Best People. (HINT: It starts with YOUR example.)
If you’re reading this I’m guessing that you (like me) are a steely-eyed Home Services ‘gladiator’ (entrepreneur) that glories in the daily cut-and-thrust of commerce!
I was (Sioux says I still am)🙄 an adrenaline junky that ‘gets his fix’ from winning in the grand game of business! Is this you too? If so, here’s your danger…
KickStart: Rework your employee’s compensation (and culture) to reward extra effort while also holding them accountable for ‘avoidable mistakes’.
The definition of “compete”: “trying to get something others are also trying to get!”
“Ummm, thanks Steve but my middle name is ‘Compete’.😁 I’m getting my competition’s customers like crazy! So, I’m also getting their profits too! WOO-HOO!”
CONGRATULATIONS, ‘Compete’! However, in today’s brutal hiring environment you must ‘differentiate’ yourself from 1000’s of competing employers to successfully compete for- GREAT EMPLOYEES! But fear not, help is on the way…
Find the elusive Personal Freedom by creating a Critical Mass Business that runs smoothly without you. Follow step by step instructions for a real business.