SpeedTIP: Create a ‘Careers with Us’ landing page that A) lists out the great career opportunity you offer to B) a very select group of Team Candidates.
Tried to hire… ANYONE lately? One of my long-time clients recently told me, “It’s brutal out there, Steve!”😲 Another said, “It’s agonizing to have people begging our company to send out techs (at any price) and I’ve got nobody!”😥 I replied the same to both…
“First, get used to it! And second, Get proactive!” Don’t allow our business growth to be stunted by this brutal and agonizing ‘hiring famine’! Instead, constantly be ‘RECRUITING’😉 new Team Candidates.
Another great recruiting idea is to…
Build a ‘Careers with Us’ landing page for your website!
This idea offers so many advantages! For example…
1) The Very Best People (the exact ones you hope to hire)👍 want more than a short-term pay check. They are looking for a fulfilling career. So they will definitely be drawn to this topic. Plus…
2) Your prospective customers are looking for the successful, growing company you’ll profile on your ‘Careers with Us’ web page. Even better, this landing page should clearly define the high-quality people you are searching for.👌 (And will be sending into your client’s homes!)
NOTE: Even if you’re a small, ‘Lone Wolf’ owner-operator I still urge you to add a ‘Careers with Us’ landing page to your website. You’ve got to start somewhere, and this page will create a great impression on your prospects when they check you out.
3) A ‘Careers with Us’ page is a neat tool for your employees and clients to use as they recruit for you. Now they can simply scribble your business name down on a note and say to a friend, “Here, Google this business and check out their ‘Careers with Us’ page. I recommend the company!” BINGO!💖
4) You should be ‘Actively Recruiting’ (OK, “poaching”!) impressive Team Candidates during your daily routine. (More on this topic soon.) Since your candidate will probably be working just slip them a recruiting card as you say, “I’ve been impressed by your work ethic. Check out what my company has to offer and then ask for me personally when you call.” DONE!😎
HINT: Carry two sets of business cards. Your normal cards and also ‘Recruiting Cards’. These should have your ‘Careers with Us’ web page prominently listed and on the back of the card detail out the employee benefits your company offers.
RESOURCE #2: Once you ‘Hire the Very Best’ (see Resource #1 above) give each new employee my self-paced 12 session, 7-hour MP3 tech training course, ‘Winning on the Home Front’. Click HERE to purchase it one time and then use this digital course to train an unlimited number of Service Techs in any sector of our Home Services industry. (Course includes all Tech Skills Reviews and answer sheets.)
Now don’t you have some recruiting to do?