KickStart: Organize your trucks, your work set-up routine and your equipment to increase profits. Kudos to you, Home Service professional. If you didn’t realize this before, during the COVID-19 pandemic you learned that you provide “essential services” to your clients! Who knew?😮
KickStart: “TIME is the only resource you can’t buy more of.” Sam Walton “Make MORE profit by doing FEWER jobs? You’re an idiot, Steve!” You might think I’ve lost a few screws, but “Patience, Grasshopper”! Stick with me here… Want to skyrocket your profits?👏🏼 Give your onsite employees a step-by-step Service System that will create …
KickStart: Share money, praise and profits to attract and keep the Very Best People! I learned so much from my residential customers. After all, our clients had to be financially successful even to afford our high prices💲💲 So, I would just 1) ask questions and 2) LISTEN to my client’s answers. One very wealthy CEO …
KickStart: Benefit from our current run-away inflation rates to justify your new (large) price increases. In ‘normal times’ (is there such a thing any more?) I’m a huge proponent of small (3% to 4%) yearly price increases. Here’s why: 1) A small yearly increase will ‘fly under the radar’ of your clients. (Most customers can’t …
SpeedTIP: Create a relaxed environment to put an applicant at ease during their job interview. Remember your first (and maybe last) blind date? Were you tense, nervous and scared?😢 OUCH! Never a good start to a long term relationship!😲 And yet isn’t this exactly how your job applicant (and you too) feel before a job …
KickStart: Only offer additional home services (and products) that are VERY profitable. NEWS FLASH! Some dollars are MUCH more profitable than others! That’s right, folks, not all revenue is created equal! Some residential services are like a gold mine,💲 while others… are a frivolous, money-losing waste of time!😥 So, you ask, “How can I make …
KickStart: The true ROI on making a Residential Customer Cheerleader is much more than the direct financial profits they produce. (Which is a LOT!) “Ummm, what’s a ‘Cheerleader’, Steve?”🤔 A Cheerleader is a homeowner that is so delighted and yes, surprised with the level of service they’ve received they will “sing your praises from the …
KickStart: Obsess over the “important stuff” in business. (And life!) The secret, folks? We learned in Part I of this series to reject treacherous, time-wasting Displacement Activities that add nothing to your home service company bottom line and/or future family happiness. How?
Ya gotta feel sorry for the poor retailers!😥 They’ve got pandemic problems, ‘supply chain’ issues, staffing challenges AND stores get ‘price shopped’ like crazy! After all, I can easily get 10 or 15 price quotes in a few seconds online for any manufactured good! (And you thought you had ‘Price Shopper’ issues!)😲 Remember, ‘people buy …
You need quality employees to give their best consistently. The answer is to measure employee performance fairly and reward accordingly. Here’s how…